Social Media Manager

Social Media Manager Location: Mulund, Mumbai (Work From Office) Type: Full-Time Timing : Monday – Saturday | 9:30 AM – 6:30 PM About Us We are a dynamic and fast-growing tech-enabled company working at the intersection of SaaS, automation, and AI. Our mission is to empower businesses with innovative no-code solutions and create engaging content that educates and inspires our audience. We are looking for a talented Script Writer who can craft compelling scripts for videos, tutorials, webinars, and presentations. Key Responsibilities (KRAs): Content Strategy & Planning ● Develop monthly/quarterly content calendars aligned with brand goals. ● Collaborate with product, design, and marketing teams to ensure content supports campaign objectives. Copywriting & Creative Storytelling ● Write engaging, value-driven captions and posts tailored to platform and audience behavior. ● Craft compelling CTAs and storytelling content that increases click-through and conversions. Graphic & Video Content Creation ● Work closely with designers/editors or independently create visual assets (Reels, carousels, infographics). ● Ensure all visuals align with brand guidelines and are optimized for each platform. Analytics & Campaign Optimization ● Monitor and report performance (KPIs like engagement rate, CTR, reach, etc.). ● Use insights to test, learn, and improve social strategies. Trend & Platform Research ● Stay updated with the latest platform updates, social trends, viral formats, and competitor activities. ● Experiment with new formats and ideas to keep content fresh. Community Engagement ● Build relationships by engaging with followers, responding to comments, DMs, and mentions. ● Foster loyalty and turn followers into brand advocates. Key Performance Indicators (KPIs): ● Engagement Rate: Achieve >5% average engagement rate across platforms ● Follower Growth: Increase follower base by X% quarter-over-quarter ● Content Performance: % of posts achieving above-average impressions and saves ● Traffic from Social Media: Contribute X% to total website traffic via social ● Lead Generation: Generate qualified leads through social content/campaigns ● Response Time: Maintain <12-hour response time to DMs/comments ● Campaign ROI: Track and improve conversion from paid and organic social campaigns Qualifications & Skills: ● 2–4 years of experience in social media management ● Strong copywriting and visual storytelling skills ● Familiarity with tools like Canva, Adobe Suite, Buffer/Hootsuite, Meta Business Suite ● Proficiency in analyzing performance metrics (e.g., via Sprout, Google Analytics) Contact person Akhilesh - 9869182434 Send candidates Resume on - akhileshlokhande19@gmail.com

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